Case Studies

Detailed write-ups of operational, engineering, and marketing work — pulled from the field, not from a deck.

Simulación de flujo de tráfico para estacionamientos
Infraestructura operativa · 2025

Simulación de flujo de tráfico para estacionamientos

Un simulador de eventos discretos para analizar flujo, filas y cuellos de botella en estacionamientos antes de tomar decisiones de obra u operación.

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Built a COVID-19 Testing Platform for 1M+ Users
Healthcare operations · 2021 to 2022

Built a COVID-19 Testing Platform for 1M+ Users

Helped a Spanish laboratory scale from 1,000 to 100,000+ COVID-19 tests per month across Latin America during the pandemic.

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Built an Airtable MCP that lets you chat with your database
Engineering · 2025

Built an Airtable MCP that lets you chat with your database

An open-source MCP server that lets you query, edit, and chat with any Airtable base from Claude or any MCP-aware client.

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MetaMCP as a Cloud Run MCP gateway
AI agents · 2026

MetaMCP as a Cloud Run MCP gateway

How a local MCP gateway becomes a cloud-facing tool surface for agents on Cloud Run.

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Cotizera Agents
AI agents · 2026

Cotizera Agents

How quoting, WhatsApp follow-up, and pipeline updates become agent-assisted sales work.

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Scaling a Remote Sales Team from 0-60
Operations · 2017 to 2018

Scaling a Remote Sales Team from 0-60

How two operators in Monterrey ran a 60-person distributed sales team for a US client by splitting the funnel into specialized roles.

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Over +1,876% ROI using Facebook Ads
Marketing · 2015

Over +1,876% ROI using Facebook Ads

A 2015 affiliate funnel that returned 1,876% on ad spend. The offer, the creatives, and the media-buying loop that made it work.

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From Sync Bridge to Data Warehouse
Data engineering · August 2025

From Sync Bridge to Data Warehouse

How an internal sync bridge evolved into a proper data warehouse. The architecture shifts that scaled past ad-hoc ETL and made business data queryable.

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Building an Enterprise Analytics Platform
Data engineering · August 2025

Building an Enterprise Analytics Platform

Migrating an enterprise customer from legacy MongoDB to a modern real-time analytics platform. Schema design, the dashboard layer, and the warehouse underneath.

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